YouTube this week announced that it will ban videos related to
the sale or assembly of firearms, as well as certain gun accessories
including bump stocks. The new rules will take effect in
April. YouTube is a division of Alphabet-owned Google.
Under the new rules, all videos that show how to construct or even
repair a firearm are banned — even those from long-established YouTube channels.
The new policy also bans videos that show how to reload ammunition. Videos that provide information on how to make modifications that involve anything simulating automatic fire are banned, as are those showing how to use high capacity magazines.
YouTube banned gun videos that showed users how to
install a bump stock on rifles following the mass shooting last fall in Las Vegas.
YouTube already had a policy in place that banned videos involving the sale of firearms, but
critics complained the rules were loosely enforced. YouTube has
promised to monitor and remove all offending content and to suspend
those who fail to comply with the rules.
This week’s announcement followed last month’s school shooting in Parkland, Florida, which sparked a national protest movement led by students who survived the attack. The group organized the March for Our Lives, which is scheduled to take place Saturday in Washington, D.C., with sister marches planned across the U.S. and elsewhere in the world.
YouTube is just the latest U.S. business to distance itself
from the firearms industry and the National Rifle Association, the largest American gun lobby group. Many gun rights activists have threatened to protest and even boycott businesses that have taken such actions.
First Amendment Too
Gun rights supporters have been vocal about the YouTube ban, especially as
YouTube continues to allow clips from violent video games and violent action scenes from movies.
The latest gun video ban
amounts to censorship, they have argued, and it unfairly bans videos that are largely educational,
including many that promote the safe use of firearms.
“YouTube’s announcement of a new firearms content policy is worrisome,
because we suspect it will be interpreted to block much more content
than the stated goal of firearms and certain accessory sales,” said
Michael Bazinet, spokesperson for the
National Shooting Sports Foundation.
“We see real potential for the blocking of educational content that serves instructional, skill-building and even safety purposes,” he told TechNewsWorld.
“The policy is deliberately vague and capricious,” charged competitive shooter Iain Harrison, who is also the editor of
“This will have a chilling effect not only on the specific content creators targeted by
it, but also anyone who produces any firearm related content at all,” he told TechNewsWorld.
This controversy isn’t limited to Second Amendment issues.
“Much like Facebook, YouTube now acts as a virtual public square,”
noted NSSF’s Bazinet. “The exercise of what amounts to censorship, then, can
legitimately be viewed as the stifling of commercial free speech,
which has constitutional protection.”
YouTube’s decision to ban firearms-related videos came in the wake of
several high profile mass shootings. Recent student walkouts have
shown the rise of a vocal movement calling for something to be
done about gun violence.
The moves by YouTube and other companies seem
to be in response to those vocal calls, but they likely will have little
impact on the open sharing of such content.
“This is a very dramatic change in policy for YouTube and Alphabet,”
said Greg Sterling, vice president of strategy and insight at the
Local Search Association.
“It makes sense as a moral decision, in the wake of all the school
shootings and other mass gun violence, and it also makes sense in the
larger context of trying to remove content that promotes or could
incite violence,” he told TechNewsWorld.
Countries all over the world have been pressuring Google to ban or remove
extremist or terrorist content in recent months. In the aftermath of the
recent mass shootings, gun videos could fall into that group.
“Gun rights supporters will argue this is in a different category or
tramples on their rights, but it’s simpler and in some ways cleaner to
ban the entire category of gun demo videos rather than try to assess
each one individually,” Sterling pointed out.
However, YouTube has allowed many videos that show people engaging in activities that are arguably very dangerous.
“Some of the ‘Jackass’ stuff does promote bad behavior as well, so
ban that entire class of video and not just the ones with guns,” argued
Rob Enderle, principal analyst at the Enderle Group.
The YouTube ban “just seems to fall in the ‘let’s do something even though it
won’t have meaning’ class of things,” he told TechNewsWorld.
“To my knowledge there is no more connection between gun videos and
gun violence, as a class, than there is between video games and gun
violence — and when I see someone doing something stupid with a gun,
much like when I see someone doing something stupid with a car, it
reminds me not to do that,” Enderle said.
“If people are being hurt as a result of videos, regardless of whether
there are guns in them or not, then perhaps consider banning those,” he suggested.
“Just banning gun videos fuels the view that guns are being singled
out and helps the NRA sell guns, which I doubt is their intent,” Enderle said. “This is simply another example of Google being largely tone deaf and not matching the solution to the problem.”
YouTube’s ban is unlikely to keep instructional videos off the
Web. While some content may move to the “Dark Web,” it is likely that some could find a home with a YouTube competitor.
“It’s quite possible that there will be another place online featuring
gun-related videos that would compete with YouTube,” Sterling
InRange TV, which has a channel devoted to firearms,
this week announced via its Facebook page that it plans to begin uploading videos to
Recoil has started to host its own videos — and it plans to provide a way for others to post theirs.
“We saw [YouTube’s earlier bans] as part of a long-term strategy to
ostracize gun owners, so a couple of years ago built a video player on
our website and will be offering server space to people affected by
the ban,” Recoil‘s Harrison told TechNewsWorld.
Such efforts are not likely to expand to the mainstream, however.
“YouTube’s appeal is far broader,” said Sterling, “and it doesn’t have anything to fear
really from a niche site like that.”